To celebrate Canada 150 what better way then to do it with Canada’s #1 selling truck, the Ford F-150. We travelled across the country to showcase every day Canadian heroes and how their F-150s help them get the job done. From to Dave and his volunteer Search & Rescue Team in British Columbia to Gus the Power Lineman from Nova Scotia who travelled all the way down to the Bahamas to use his skills to help restore power to the island. With nominal paid the videos did exceptionally well with very high sentiment engagement. Gus alone received over 610k views.